Social media apps like Twitter, Instagram and Facebook are being used by people of almost every age in today’s time. Recently, Twitter paid off the blue ticks used for its verified profiles. Last month, Facebook also started tick testing, which was informed by the company in a blog post. According to Reuters report, now the company has started paid service for verified ticks. The company has launched a paid service for verification badges in the US. The company has also given information about this in the blog post.
On Meta’s platforms, users will be given a blue tick for verified profiles for which the user will have to provide their ID proof. For this, a charge will be taken from the user, which will be $ 11.99 (about Rs 990) per month. This verification charge has been mentioned for the web version. At the same time, for Android or iOS platform, the user will have to pay $ 14.99 (about Rs. 1240) per month.
Meta has already launched the paid verification service in Australia and New Zealand. After that it has now been introduced in America. Soon it has come to light that it will be started in other countries of the world as well. Recently Meta had also announced to reduce its workforce in large numbers. The company cited cost cutting. This was the second time that Meta had announced layoffs of 11,000 people. Earlier, the company had shown the way out to 10,000 people.
Twice in a row, it is obvious that Meta’s implementation of paid verification points towards increasing revenue. Paid verification was first introduced by Elon Musk’s Twitter. The microblogging site has introduced different colored verification badges, with yellow badges being given to companies, gray badges to government officials and blue badges to individual profiles.
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